What is the purpose of the roadside attraction? By definition, an attraction (from a tourism perspective) is "something that draws visitors by providing something of interest or pleasure."
In other words, it's the coolest thing around so you've just gotta see it!
I love roadside attractions.
They've got a roadside attraction in Haines Junction, Yukon. Locally, it is referred to affectionately as "the muffin". I can't imagine why.
I have taken it upon myself to designate the Haines Junction "muffin" as Canada's Most Ironic Roadside Attraction, where irony is defined as "happening in the opposite way to what is expected, and typically causing wry amusement because of this".
The muffin is an ironic attraction because this is designated as the attraction...
... when these are the views directly across the street.
Which do you think draws the visitors?